Share via Email Owning more doesn't bring happiness: 'the material pursuit of self-esteem reduces self-esteem. In one study, the researchers tested a group of year-olds, then re-tested them 12 years later.
There is no end to it.
Researchers studied over 1, couples and found that couple that exhibited high levels of materialism were much less happy and felt a lot less connected with their partner than those couple that had low levels of materialistic tendencies.
As they become less materialistic, it rises. Therefore, we can look at materialism as atheistic or antichrist in nature -- materialism operated rampantly throughout the world, regardless of religious foundations. Unsurprisingly, many businesses have been quick to jump onto this bandwagon.
Taken together, our results suggest that materialism as a psychological value has an impact on visual attention and information selection during decision-making in the context of luxury consumption.
Bottom-up processes correspond to a rapid and automatic way to capture attention Milosavljevic et al.
No use, distribution or reproduction is permitted which does not comply with these terms. Half of the products were randomly presented with one out of four luxurious brand, while the other half was presented with one out of four non-luxurious brands.
Literature has shown the importance of extrinsic cues in consumer decision-making. Thus, literature suggest that visual attention may be influenced by top-down processes such as personal characteristics, their goals and social identity see e.
Interestingly, these top-down influences may act on early attentional stages of visual perception Brosch and Van Bavel, ; Xiao et al. A fully referenced version of this article can be found at Monbiot.